{"id":6229,"date":"2022-02-21T08:00:00","date_gmt":"2022-02-21T08:00:00","guid":{"rendered":"https:\/\/bizalmikor.hu\/blog\/?p=6229"},"modified":"2022-02-21T14:22:42","modified_gmt":"2022-02-21T14:22:42","slug":"exkluziv-ajandekbolt-halozat-komoly-szakmai-hatterrel","status":"publish","type":"post","link":"https:\/\/bizalmikor.hu\/blog\/2022\/02\/21\/exkluziv-ajandekbolt-halozat-komoly-szakmai-hatterrel\/","title":{"rendered":"Exkluz\u00edv aj\u00e1nd\u00e9kbolt h\u00e1l\u00f3zat komoly szakmai h\u00e1tt\u00e9rrel"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\"><strong>Ez\u00fattal Ujh\u00e1zi P\u00e9terrel, az <a href=\"https:\/\/extrametal.hu\/\">Extramet\u00e1l <\/a>csoport vezet\u0151j\u00e9vel volt lehet\u0151s\u00e9g\u00fcnk bemutatkoz\u00f3 interj\u00fat k\u00e9sz\u00edteni, mivel imm\u00e1ron \u0151 is a <a href=\"https:\/\/bizalmikor.hu\/kapcsolat\/\">Bizalmi K\u00f6r<\/a> vezet\u0151i klubtagj\u00e1nak vallhatja mag\u00e1t.<\/strong><\/h2>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Fogadj\u00e1tok szeretettel a besz\u00e9lget\u00e9s leirat\u00e1t, amiben lesz sz\u00f3 \u2013 t\u00f6bbek k\u00f6z\u00f6tt \u2013 nagykereskedelemr\u0151l, aj\u00e1nd\u00e9kokr\u00f3l, luxus konyhafelszerel\u00e9si cikkekr\u0151l \u00e9s e-kereskedelmi tervekr\u0151l is:<\/strong><\/h2>\n\n\n\n<p>\u201eEgyszerre m\u0171k\u00f6dtet\u00fcnk \u00fczleth\u00e1l\u00f3zatot, valamint nagyker h\u00e1l\u00f3zatot. Az Extramet\u00e1l kiskereskedelmi szak\u00fczleteivel, f\u0151k\u00e9nt pl\u00e1z\u00e1kban vagyunk jelen finomac\u00e9l\u00e1ru profillal. Ezt a mai nyelvk\u00f6rnyezetben h\u00e1rom ir\u00e1ny\u00e1gra szoktam felbontani:&nbsp;<\/p>\n\n\n\n<ul><li>konyhai kieg\u00e9sz\u00edt\u0151kkel (k\u00e9sek, \u00e9lez\u0151k, stb.),&nbsp;<\/li><li>kir\u00e1ndul\u00f3felszerel\u00e9sekkel&nbsp; (bicsk\u00e1k, vad\u00e1szt\u0151r\u00f6k, eleml\u00e1mp\u00e1k, stb.)&nbsp;<\/li><li>illetve sz\u00e9ps\u00e9g\u00e1pol\u00e1si eszk\u00f6z\u00f6kkel (manik\u0171r, pedik\u0171r, fodr\u00e1szat, borotv\u00e1lkoz\u00e1s) foglalkozunk.&nbsp;<\/li><\/ul>\n\n\n\n<p>B2B \u00fczlet\u00e1gunk pedig f\u0151k\u00e9nt HORECA megold\u00e1sok sz\u00e1ll\u00edt\u00e1s\u00e1val \u00e9s rekl\u00e1maj\u00e1nd\u00e9k nagykereskedelemmel foglalkozik.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>P\u00e9ter elmond\u00e1sa szerint az elm\u00falt \u00e9vekben jelent\u0151sen megn\u0151tt az aj\u00e1nd\u00e9kterm\u00e9kek ir\u00e1nti kereslet\u00fck:<\/strong><\/h2>\n\n\n\n<p>\u201eAz elm\u00falt 3-4 \u00e9v tapasztalatai szerint kiskereskedelmi szinten a vev\u0151ink 70-80%-a aj\u00e1nd\u00e9kot v\u00e1s\u00e1rolni t\u00e9r be hozz\u00e1nk Extramet\u00e1l \u00fczleteinkbe, ez\u00e9rt egyre nagyobb hangs\u00falyt fektet\u00fcnk csomagol\u00e1stechnik\u00e1ra, boltjaink kin\u00e9zet\u00e9re \u00e9s marketingre. Ezzel p\u00e1rhuzamosan nagykereskedelmi \u00fczlet\u00e1gunkn\u00e1l is \u00e9rz\u00e9kelhet\u0151 a kihegyezett ig\u00e9ny term\u00e9keinkre, mint c\u00e9ges aj\u00e1nd\u00e9kra. Itt is kifejezetten fontos a csomagol\u00e1s, 2018-ban \u00f6ssze\u00e1lltunk a The Box Shoppal, akikkel k\u00f6z\u00f6sen olyan aj\u00e1nd\u00e9k \u00f6ssze\u00e1ll\u00edt\u00e1sokat tervez\u00fcnk, amelyeknek eg\u00e9szen egyed\u00fcl\u00e1ll\u00f3 aj\u00e1nd\u00e9kokat k\u00e9peznek mind kin\u00e9zet\u00fck \u00e9s min\u0151s\u00e9g\u00fck ter\u00e9n.&nbsp;<\/p>\n\n\n\n<p>A nagykereskedelmi \u00e1gunk 50-60%-\u00e1t m\u00e1r az aj\u00e1nd\u00e9kv\u00e1s\u00e1rl\u00e1s teszi ki. Az aj\u00e1nd\u00e9k fontos ir\u00e1nyvonal teh\u00e1t, ezt er\u0151s\u00edtj\u00fck, mert komoly fejl\u0151d\u00e9si lehet\u0151s\u00e9g l\u00e1tok benne.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Emellett P\u00e9ter arr\u00f3l is mes\u00e9lt nek\u00fcnk, hogy az e-kereskedelem ter\u00e9n is igyekeznek hat\u00e9konyan jelen lenni:<\/strong><\/h2>\n\n\n\n<p>\u201e2017-ben kezdt\u00fck meg az \u00fczleth\u00e1l\u00f3zat mellett a webshopoth\u00e1l\u00f3zatunkat megtervezni. Profilspecifikusan \u00e9s m\u00e1rkaspecifikusan is terjeszkedt\u00fcnk, egy hat\u00e9konyabb organikus keres\u0151oldali lefedetts\u00e9g el\u00e9r\u00e9se \u00e9rdek\u00e9ben.&nbsp;<\/p>\n\n\n\n<p>Az&nbsp;<a href=\"http:\/\/extrametal.hu\/\">extrametal.hu<\/a>&nbsp;mellett megalkottuk a k\u00f6vetkez\u0151 oldalakat:<\/p>\n\n\n\n<p>&#8211;&nbsp;<a href=\"http:\/\/borotvalkozas.hu\/\">borotvalkozas.hu<\/a>;<br>&#8211;&nbsp;<a href=\"http:\/\/solingenaruhaz.hu\/\">solingenaruhaz.hu<\/a>;<br>&#8211;&nbsp;<a href=\"http:\/\/victorinox.hu\/\">victorinox.hu<\/a>&nbsp;=&nbsp;<a href=\"http:\/\/svajcibicska.hu\/\">svajcibicska.hu<\/a>;<br>&#8211;&nbsp;<a href=\"http:\/\/wusthof.hu\/\">wusthof.hu<\/a>;<br>&#8211;&nbsp;<a href=\"http:\/\/extragift.hu\/\">extragift.hu<\/a>;\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Term\u00e9szetesen a fejl\u0151d\u00e9sre val\u00f3 konstans t\u00f6rekv\u00e9s az Extramet\u00e1l Csoport \u00e9let\u00e9ben is gener\u00e1l kih\u00edv\u00e1sokat:<\/strong><\/h2>\n\n\n\n<p>\u201eCsal\u00e1di v\u00e1llalkoz\u00e1sk\u00e9nt m\u0171k\u00f6d\u00fcnk, \u00e9desap\u00e1m alap\u00edtotta a c\u00e9get m\u00e9g 1983-ban. B\u00e1r akt\u00edvan jelen van a v\u00e1llalkoz\u00e1s m\u0171k\u00f6dtet\u00e9s\u00e9ben, sz\u00e9p lassan gener\u00e1ci\u00f3v\u00e1lt\u00e1s t\u00f6rt\u00e9nik n\u00e1lunk. Vagyis minden funkcion\u00e1lis ter\u00fcletet szeretn\u00e9k kivenni az \u0151 felel\u0151ss\u00e9gk\u00f6r\u00e9b\u0151l.<\/p>\n\n\n\n<p>Fontos m\u00e9rf\u00f6ldk\u00f6vek el\u0151tt \u00e1llunk egy\u00e9bk\u00e9nt. P\u00e9ld\u00e1ul az ERP bevezet\u00e9s, a CRM bevezet\u00e9s, a t\u00f6rzsv\u00e1s\u00e1rl\u00f3i rendszer bevezet\u00e9se, illetve a nemzetk\u00f6zi terjeszked\u00e9s az, ami kih\u00edv\u00e1st jelent most sz\u00e1munkra.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>A bemutatkoz\u00f3 interj\u00fa aprop\u00f3j\u00e1n a <a href=\"https:\/\/bizalmikor.hu\/kapcsolat\/\">Bizalmi K\u00f6rh\u00f6z<\/a> t\u00f6rt\u00e9n\u0151 csatlakoz\u00e1s motiv\u00e1ci\u00f3j\u00e1r\u00f3l is \u00e9rdekl\u0151dt\u00fcnk P\u00e9tern\u00e9l:&nbsp;<\/strong><\/h2>\n\n\n\n<p>\u201eEgy\u00e9rtelm\u0171en a tapasztalatmegoszt\u00e1s vonzott. Szeretn\u00e9k olyan v\u00e1llalkoz\u00f3kt\u00f3l tanulni, akik sikeresen v\u00e9gig csin\u00e1lt\u00e1k m\u00e1r azt az utat, ami \u00e9pp el\u0151ttem \u00e1ll. A sok innov\u00e1ci\u00f3 sok olyan hiba lehet\u0151s\u00e9g\u00e9t rejti mag\u00e1ban, amit sz\u00edvesen elker\u00fcln\u00e9k.<\/p>\n\n\n\n<p>Fazekas B\u00e1lint bar\u00e1tom aj\u00e1nlotta egy\u00e9bk\u00e9nt a csatlakoz\u00e1st, k\u00fcl\u00f6n kiemelve a <a href=\"https:\/\/bizalmikor.hu\/mastermind-2021\/\">mesterelme csoport<\/a> pozit\u00edv hozz\u00e1adott \u00e9rt\u00e9k\u00e9t. A nemzetk\u00f6zi terjeszked\u00e9s, illetve a webfejleszt\u00e9s ter\u00fclet\u00e9n k\u00fcl\u00f6n szeretn\u00e9k tanulni m\u00e1sokt\u00f3l.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Ha \u00e9pp nem az Extramet\u00e1l Csoport fejleszt\u00e9s\u00e9n dolgozik, P\u00e9ter sz\u00e1m\u00e1ra a sport jelenti a kedvelt szabadid\u0151s tev\u00e9kenys\u00e9get:<\/strong><\/h2>\n\n\n\n<p>\u201eMondhatni a c\u00e9g mellett a sport az \u00e9letem. Sokf\u00e9le sportot m\u0171velek, a K1 mellett MMA-zom, de a s\u00edel\u00e9s, a windsurf szint\u00e9n nagyon k\u00f6zel \u00e1ll hozz\u00e1m, az sportszeretet alapjait pedig a 13 \u00e9v versenyszer\u0171 vizilabda karrier fektette le.\u201d<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-background is-style-wide\" style=\"background-color:#14496b;color:#14496b\"\/>\n\n\n\n<h1 class=\"has-text-align-center has-white-color has-text-color has-background wp-block-heading\" style=\"background-color:#bd9756\"><strong>Szeretn\u00e9d megtapasztalni Te is, milyen egy exkluz\u00edv \u00e9rt\u00e9kk\u00f6z\u00f6ss\u00e9g? Vedd fel vel\u00fcnk a kapcsolatot!<\/strong><\/h1>\n\n\n\n<div class=\"wp-block-button aligncenter\"><a class=\"wp-block-button__link has-background\" href=\"https:\/\/bizalmikor.hu\/kapcsolat\/\" style=\"background-color:#14496b\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>\u00c9rdekel a Bizalmi K\u00f6r klubtags\u00e1g<\/strong><\/a><\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-background is-style-wide\" style=\"background-color:#14496b;color:#14496b\"\/>\n\n\n\n<ul class=\"wp-block-social-links is-layout-flex wp-block-social-links-is-layout-flex\">\n\n\n\n<li class=\"wp-social-link wp-social-link-facebook  wp-block-social-link\"><a href=\"https:\/\/www.facebook.com\/bizalmikor\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12 2C6.5 2 2 6.5 2 12c0 5 3.7 9.1 8.4 9.9v-7H7.9V12h2.5V9.8c0-2.5 1.5-3.9 3.8-3.9 1.1 0 2.2.2 2.2.2v2.5h-1.3c-1.2 0-1.6.8-1.6 1.6V12h2.8l-.4 2.9h-2.3v7C18.3 21.1 22 17 22 12c0-5.5-4.5-10-10-10z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">Facebook<\/span><\/a><\/li>\n\n<li class=\"wp-social-link wp-social-link-instagram  wp-block-social-link\"><a href=\"https:\/\/www.instagram.com\/bizalmikor\/\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12,4.622c2.403,0,2.688,0.009,3.637,0.052c0.877,0.04,1.354,0.187,1.671,0.31c0.42,0.163,0.72,0.358,1.035,0.673 c0.315,0.315,0.51,0.615,0.673,1.035c0.123,0.317,0.27,0.794,0.31,1.671c0.043,0.949,0.052,1.234,0.052,3.637 s-0.009,2.688-0.052,3.637c-0.04,0.877-0.187,1.354-0.31,1.671c-0.163,0.42-0.358,0.72-0.673,1.035 c-0.315,0.315-0.615,0.51-1.035,0.673c-0.317,0.123-0.794,0.27-1.671,0.31c-0.949,0.043-1.233,0.052-3.637,0.052 s-2.688-0.009-3.637-0.052c-0.877-0.04-1.354-0.187-1.671-0.31c-0.42-0.163-0.72-0.358-1.035-0.673 c-0.315-0.315-0.51-0.615-0.673-1.035c-0.123-0.317-0.27-0.794-0.31-1.671C4.631,14.688,4.622,14.403,4.622,12 s0.009-2.688,0.052-3.637c0.04-0.877,0.187-1.354,0.31-1.671c0.163-0.42,0.358-0.72,0.673-1.035 c0.315-0.315,0.615-0.51,1.035-0.673c0.317-0.123,0.794-0.27,1.671-0.31C9.312,4.631,9.597,4.622,12,4.622 M12,3 C9.556,3,9.249,3.01,8.289,3.054C7.331,3.098,6.677,3.25,6.105,3.472C5.513,3.702,5.011,4.01,4.511,4.511 c-0.5,0.5-0.808,1.002-1.038,1.594C3.25,6.677,3.098,7.331,3.054,8.289C3.01,9.249,3,9.556,3,12c0,2.444,0.01,2.751,0.054,3.711 c0.044,0.958,0.196,1.612,0.418,2.185c0.23,0.592,0.538,1.094,1.038,1.594c0.5,0.5,1.002,0.808,1.594,1.038 c0.572,0.222,1.227,0.375,2.185,0.418C9.249,20.99,9.556,21,12,21s2.751-0.01,3.711-0.054c0.958-0.044,1.612-0.196,2.185-0.418 c0.592-0.23,1.094-0.538,1.594-1.038c0.5-0.5,0.808-1.002,1.038-1.594c0.222-0.572,0.375-1.227,0.418-2.185 C20.99,14.751,21,14.444,21,12s-0.01-2.751-0.054-3.711c-0.044-0.958-0.196-1.612-0.418-2.185c-0.23-0.592-0.538-1.094-1.038-1.594 c-0.5-0.5-1.002-0.808-1.594-1.038c-0.572-0.222-1.227-0.375-2.185-0.418C14.751,3.01,14.444,3,12,3L12,3z M12,7.378 c-2.552,0-4.622,2.069-4.622,4.622S9.448,16.622,12,16.622s4.622-2.069,4.622-4.622S14.552,7.378,12,7.378z M12,15 c-1.657,0-3-1.343-3-3s1.343-3,3-3s3,1.343,3,3S13.657,15,12,15z M16.804,6.116c-0.596,0-1.08,0.484-1.08,1.08 s0.484,1.08,1.08,1.08c0.596,0,1.08-0.484,1.08-1.08S17.401,6.116,16.804,6.116z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">Instagram<\/span><\/a><\/li>\n\n<li class=\"wp-social-link wp-social-link-linkedin  wp-block-social-link\"><a href=\"https:\/\/www.linkedin.com\/company\/19165894\/admin\/\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path 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mag\u00e1t. Fogadj\u00e1tok szeretettel a besz\u00e9lget\u00e9s leirat\u00e1t, amiben lesz sz\u00f3 \u2013 t\u00f6bbek k\u00f6z\u00f6tt \u2013 nagykereskedelemr\u0151l, aj\u00e1nd\u00e9kokr\u00f3l, luxus konyhafelszerel\u00e9si cikkekr\u0151l \u00e9s e-kereskedelmi tervekr\u0151l is: \u201eEgyszerre m\u0171k\u00f6dtet\u00fcnk \u00fczleth\u00e1l\u00f3zatot, valamint nagyker h\u00e1l\u00f3zatot. Az Extramet\u00e1l kiskereskedelmi szak\u00fczleteivel, f\u0151k\u00e9nt [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":6230,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[23],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Exkluz\u00edv aj\u00e1nd\u00e9kbolt h\u00e1l\u00f3zat komoly szakmai h\u00e1tt\u00e9rrel<\/title>\n<meta name=\"description\" content=\"Az elm\u00falt 3-4 \u00e9v tapasztalatai szerint kiskereskedelmi szinten a vev\u0151ink 70-80%-a aj\u00e1nd\u00e9kot v\u00e1s\u00e1rolni t\u00e9r be hozz\u00e1nk Extramet\u00e1l...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bizalmikor.hu\/blog\/2022\/02\/21\/exkluziv-ajandekbolt-halozat-komoly-szakmai-hatterrel\/\" 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